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Don’t Print Me

Where do you get your news from?

Chances are there’s a variety of news sources on your radar, but soon newspapers might not be one of them.

It’s probably about as good a time to start a newspaper as it is to get into pay phones or vhs shops, but that didn’t stop the Independent launching the “I” this year and being the only mashed up tree to see its circulation increase when the last lot of figures came out (thanks to being a:good, b:cheap and c:tv advertised).

Figures for newspaper readership look fairly robust, until you think about where they used to be and where they are going.