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— Forkliftaction.com (@Forkliftaction) February 26, 2013
Category: Public Relations
Integrated logistics solutions specialists, Swisslog, is delivering an automated warehouse solution for online retailer Ocado.
Swisslog’s AutoStore system will provide Ocado’s new non-food DC in Hertfordshire with automated storage, handling and picking facilities.
Established in 2000, the Ocado group is one of Britain’s leading online supermarkets offering customers a simple and convenient alternative to old-fashioned supermarket shopping. The business has grown rapidly, supplying over 20,000 product lines, notably from the Waitrose and John Lewis Partnership, servicing over 70% of British households.
Well here I am, it’s my first day back at Doncaster’s Finest Marketing Agency, TB Marketing.
As my job involves A LOT of writing, I thought it only right to start the day off by blowing off the cobwebs with a spot of blogging. So, here goes…
Leading materials handling business, Windsor, has unveiled its newest branch in Wakefield, West Yorkshire, taking the company’s total number of branches to nine.
Established in 1977, the company has grown into one of the country’s leading providers of forklift truck and aerial access platform hire, sales and maintenance services.
Managing director, Stephen Burton, believes the new branch in Ossett, Wakefield will provide a modern centre for the support of local businesses.
Ergonomics and maximum productivity are the key challenges facing modern logistics businesses according to leading warehousing specialists Swisslog
Exhibiting at this year’s LogiMAT, Swisslog aims to demonstrate how companies can meet these challenges by offering visitors the chance to get a close-up view of their latest advances in high-speed picking stations.
Team Beno would like to officially welcome on board our latest PR client Swisslog UK!
With their global head office based in Buchs, Switzerland – Swisslog are a worldwide provider of logistics solutions for warehouses, distribution centres and hospitals that pride themselves on their fantastic customer support, entrepreneurial spirit and their outstanding products….just the kind of client we love!
Our aim now is to provide them with some top-notch PR stories in these next few months to really help them smash their marketing objectives for 2012.
Welcome to the family Swisslog! You’re gonna love us…
Keep a look out for all latest Swisslog news stories here!
Congratulations to our clients Mexmast and Doosan who have got it together in the best possible sense…
Doosan is pleased to announce the appointment of Mexmast as an official distributor of our forklift equipment. Based in West Sussex, Mexmast is one of the largest independent forklift companies in the South East supplying new and used forklifts to their growing customer base.
Tim Waples, UK director and general manager of Doosan Industrial Vehicles said, “We are delighted to have the opportunity to work with Mexmast and believe they will make a strong addition to our dealer portfolio. They have a wealth of experience dealing with large companies and a long established stability to the business. “We are very happy to be welcoming them to the Doosan family.”
Leading forklift manufacturer, Doosan, has been chosen as the preferred supplier of leading international construction materials group Saint-Gobain.
The UK’s largest ever forklift deal will see the company supply over 2,000 counterbalance trucks across a variety of Saint-Gobain UK manufacturing, retail and merchant sites. These include the company’s Jewson, JP Corry and Gibbs and Dandy builders’ merchant networks.
Can paying an undesirable customer not to use your products save you from brand damage- or does it because more harm than good?
Concerned that its brand image was going to be tainted by the stars of popular reality TV show Jersey Shore (nope I’ve never heard of it either) US clothing brand Abercrombie & Fitch have taken the bold step of offering to pay the cast NOT to wear its clothes.
When you see photos of jumping, hugging, crying A-level students, you’d at least be forgiven for expecting them to have taken their exams this year! Unlike a couple of former tax dodgers who were snapped having just opened their A-level results at Hayesfield Girls’ School on August 19, 2010 in Bath, only to be seen in the Guardian this week.
A picture may speak a thousand words, but it also makes a handy shortcut for cliche-loving newspapers on the lookout for a quick way to tell an often complicated story. Jumping (with paper in hand), crying and hugging are evidently visual shortcuts to ‘young person just got their results’ but they’re not the only ones.
As a girl who is constantly trawling the internet for the latest shoes, dresses, handbags, shoes, makeup, jewellery…oh, and did I mention shoes? It’s difficult not get caught up in the latest fashion craze that is Kate Middleton.
There can’t be many things that have stayed stuck in there from my actual university days (they were ahem, a few years or so ago afterall) but one thing that certainly stayed with me is the inevitability of communication.
The idea that whatever you do and however you say it, you ARE sending a message to customers, suppliers, prospects and other key audiences.
Perhaps it was the absurd analogy of a dead person communicating that they weren’t alive by ‘not breathing’ that made it so memorable.
Whatever, I’m glad it stayed in there.
When you consider this idea, it maybe shifts the focus on ‘whether’ you communicate, onto ‘what’. Many clients now accept the idea that bad news fills a communication vacuum.
It might just be gossip or it might be malicious, but either way, it’s easy to see examples of companies getting a hard time or fending off wild rumours when there’s no official viewpoint to fall back on.